URBAN DECAY Crease-Free Vegan Eye Primer

Last updated: June 1, 2023


Whether you have oily skin or dry, this creamy, nude-colored eye primer will help extend the life of your eye shadow and bring out the pigments in your makeup. The formula dries invisibly and uses polymer technology to help set your eye shadow and eyeliner.

We looked at the top Eye Primers and dug through the reviews from some of the most popular review sites. Through this analysis, we've determined the best Eye Primer you should buy.

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Product Details

Key Takeaway: Use this primer potion with powdered eyeshadow or pencils for a versatile, everyday solution.

In our analysis of 22 expert reviews, the URBAN DECAY Crease-Free Vegan Eye Primer placed 4th when we looked at the top 8 products in the category. For the full ranking, see below.

From The Manufacturer

AWARD-WINNING PRIMER: Urban Decay Eyeshadow Primer Potion is an award-winning nude eyelid primer for visibly smooth lids, vibrant creaseless color, and eyeshadow looks that last all day. PREVENT CREASING & FADING: Formulated with polymer technology, this can’t-live-without-it beauty essential serves as the perfect eye makeup base to prevent eyeshadow and eyeliner from creasing and fading. LIKE MAGIC: This creamy, nude eye primer dries invisibly to prep for the perfect bold or natural look on all skin tones, skin types & eye shapes. Our vegan, cruelty-free, and paraben-free formula is great for oily lids & crepey skin around the eyes. PRO TIP: Mix with your favorite eyeshadow or 24/7 Glide-On Pencil for crease-free, custom cream shadows and liners. Eyeshadow Primer Potion intensifies the look of metallic, shimmer, matte, and glitter eyeshadows. PRIME TIME: A little goes a long way! Apply just a touch of this eyelid primer before your eye makeup for long-lasting, crease-free eyeshadow. Use the flocked wand applicator for precise, controlled application every time.

Expert Reviews


What reviewers liked

Lightly tinted nude primer that is vegan and cruelty-free and serves its purpose for all-day wear.
This one is a multitasker that features polymer technology for smoothness and plumping ingredients that fight fine lines.
Good for oily lids (not exclusively, but it does perform well for oily lids). Comes in a few shades so you can slightly shift the color or finish of your shadow (or, in some cases, wear the primer alone). Comes in a tube with a wand applicator for a more sanitary option than a tub, plus convenience.
Not only does this eye primer come in a premium tube, but it also seriously performs. This semi-tacky formula locks shadow in place and prevents fallout from ruining your look and neutralizes any eyelid discoloration.
Prevents eyeshadow from budging for 24 hours.
Vegan and cruelty-free. Polymer technology. Lightweight and anti-aging formula. Color boosting.

What reviewers didn't like

Can make powdered eyeshadows look more textured than cream eyeshadows.
Kind of expensive. Wand applicator makes it potentially less sanitary than a squeeze tube. Some people reported that the product was runny.
It's expensive.
Not suitable for oily skin.
View our Eye Primer buying guide for in-depth advice and recommendations.

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