Cali White Activated Charcoal Whitening Toothpaste

Last updated: September 22, 2022


Natural ingredients like coconut oil and baking soda are combined with activated charcoal to clean and whiten. There is no fluoride in this option, so you may need to supplement with fluoride for the cavity-fighting benefits you need from your toothpaste. The 4-ounce bottle will offer weeks of daily use.

We looked at the top Charcoal Toothpastes and dug through the reviews from some of the most popular review sites. Through this analysis, we've determined the best Charcoal Toothpaste you should buy.

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Product Details

Key Takeaway: Natural ingredients give this toothpaste whitening power without the tooth pain that come with other whiteners.

In our analysis of 25 expert reviews, the Cali White Activated Charcoal Whitening Toothpaste placed 2nd when we looked at the top 9 products in the category. For the full ranking, see below.

From The Manufacturer

“Nature’s Answer To Teeth Whitening” We teamed up with Mother Nature to deliver a toothpaste with the most effective whitening and cleansing ingredients on earth. Powered by Activated Charcoal, Certified Organic Coconut Oil, and Baking Soda this chemical-free whitening wonder binds to stains and pulls plaque like a pro. Made in USA – Vegan – Cruelty-Free – Fluoride-Free – SLS-Free – Gluten-Free – Peroxide-Free – No Triclosan – No Parabens – Safe For Kids – Hydrogen Peroxide-Free PEROXIDE FREE Clinically Proven To Whiten Up To 7.7 Shades Whiter – Infused with the remineralizing properties of Diatomaceous Earth, Tea Tree Oil, Coconut Oil, Xylitol and Peppermint Oil. Packed with all the ingredients needed for a natural everyday toothpaste #MOMAPPROVED Zero Peroxide Sensitivity And No Mess! Our Pacific Mint flavor cures bad breath and will leave your mouth feeling fresh like a day at the beach. Naturally flavored with Xylitol and Peppermint Oil. Keep your sink clean with no need to use the messy powder version of charcoal (Active Carbon).

Expert Reviews


What reviewers liked

This product is clinically proven to whiten teeth, is safe for kids, and gentle enough for daily use.
By now, I've been using this toothpaste for over two months and haven't had a single moment of discomfort from using it. Plus, it's made my teeth several shades whiter.
- Shape
The xylitol oil and peppermint oil give the toothpaste an organic mint flavor and help fight bad breath.
The formula is made from seven cruelty-free and vegan-friendly ingredients for a brushing experience which is kind on your teeth’s enamel.
- Spy
Cali White steered clear of all the bad stuff people are trying to avoid. Most people liked the whitening results and liked its fresh flavor.

What reviewers didn't like

Some reviewers reported not liking the flavor.
View our Charcoal Toothpaste buying guide for in-depth advice and recommendations.

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